Apple reassigns ex-employee to lead HomePod software development

Apple reassigns ex-employee to lead HomePod software development
Apple reassigns ex-employee to lead HomePod software development

New press reports indicated that Apple has appointed the Afroze Family, a former employee of the company, to lead the development of systems and software for HomePod devices.

Family had worked at Apple from 2012 to 2016 on the HomePod development team, but he left and founded his own audio company, Syng, in partnership with another Apple colleague named Christopher Stringer who was a designer for the company.

Through the re-employment of Family, Apple aims to overcome the current challenges in smart home speakers after the recent decline, especially with high-powered competitors led by Google with its devices and its voice assistant, and Amazon with the Alexa voice assistant.

HomePod devices had reached the market at a price of 349 USD in 2018, but they did not achieve the desired success, either because of their high price or the advantages they provide compared to competitors, which made them stop manufacturing temporarily at the beginning of this year. And that’s after it was replaced by the HomePod Mini last year, which was priced at $99.


Source:

Bloomberg

 
For Latest Updates Follow us on Google News
 

PREV Revenues from oil exports rise in September by 34 billion riyals in the Kingdom
NEXT China is turning to its fuel reserves to make up for the lack of supplies