How long will the festival activities last?
Three weeks, Friday and Saturday.
What is the highlight of the festival?
strengthening the role of the Kingdom; To become the largest source of dates, diversify sources of income, and create more job opportunities.
Al-Ula Governorate (northwest of Saudi Arabia), on Friday, launched the second season of its annual dates festival, which will last for three weeks, on Friday and Saturday; This is in the Al-Fursan area, opposite Elephant Rock.
The Royal Commission for Al-Ula Governorate stated in a statement that the festival comes within the economic and societal packages that attach great importance to the agricultural sector as an important economic tributary in the province, and to achieve the aspirations of “Saudi Vision 2030” aimed at strengthening the role of the Kingdom; To become the largest source of dates in the world, diversify sources of national income, and create more job opportunities.
She emphasized that the festival is of special importance; For its active role in supporting commercial opportunities for farmers and buyers, and increasing the volume of sales of dates, as well as providing an important platform for exchanging experiences and expertise.
It also contributes to shedding light on the agricultural sector in the governorate, expanding farmers’ knowledge to reach the high quality of dates that suit consumer tastes and the requirements of global markets, and raising the competitiveness of Al-Ula dates in local and international markets.
The festival is a source of attraction for tourists coming to Al-Ula and learning about its dates.
The festival includes a number of accompanying events; The most prominent of them is the exhibition that allows farmers to participate in displaying their various products, which contain the best types of AlUla dates, including Al-Berni, Al-Majdool, Sagai, and Mabroum.
The festival also displays a number of traditional handicrafts and archaeological artifacts that reflect the ancient history of the province.
The festival is witnessing the participation of several government and private agencies, to provide an opportunity for AlUla farmers, buyers and investors interested in the dates sector from inside and outside Saudi Arabia to meet in the heart of the governorate with its ancient heritage and authentic civilization, in a prominent seasonal economic demonstration in the region.
Palm cultivation is one of the most important sources of income known since antiquity in the Arabian Peninsula, as it abounds with agricultural lands full of palm trees. .