DUBAI, 3rd October / WAM / Dubai’s Global Village, one of the world’s most important cultural parks and the number one family destination for culture, shopping and entertainment in the UAE and the region, has announced the adoption of a new variable pricing strategy for its entry tickets with the aim of encouraging guests to purchase tickets using its mobile application and website.
While tickets to enter the Global Village will maintain the price of 15 dirhams when purchased online, they will be sold at 20 dirhams at the ticket windows at the gates.
Technology and the use of smart solutions are an essential part of the lifestyle of guests in our time, as the results of the opinion poll showed higher percentages in the happiness index of guests who benefited from the features and facilities provided by the Global Village application during their visit in season 25 compared to traditional experiences.
The destination’s digital platforms, which are designed to enhance the convenience of users and enhance their experiences, also make it easier for guests to purchase tickets and book various services throughout the global village.
The adoption of the variable pricing strategy comes as a step aimed at motivating guests to take advantage of these privileges and facilities, which fall within the digital transformation agenda of the global village and certainly within the endeavors to preserve the environment.
During the last Silver Jubilee season, Global Village launched its website in a new look and its new mobile application, which won international awards for the quality of service, which gave guests a range of features and facilities that were appreciated by thousands of users today.. The services included easy and convenient entry using electronic tickets and re-registration. Charging the masterpieces cards from the palm of the hand to enjoy the various tours and entertainment destinations and move around the destination using a personal navigation system that enjoys the highest international standards, benefiting from a control panel for each subscriber to follow the progress of his visit and many more.
This season, the application will witness many new additions, including automatic vehicle identification after completing the payment process for paid parking, in addition to the ability to benefit from various smart payment solutions such as GVPay, Apple Pay and Google Pay.
The smart phone application will also provide an innovative feature that will enable guests to monitor the parking capacity, view and evaluate the product catalog in the Global Village, and enjoy a range of visit programs prepared by the destination, so that guests can announce more innovative features when the season begins.