Turki Al-Sheikh launches the identity of the 91st Saudi National Day

Turki Al-Sheikh launches the identity of the 91st Saudi National Day
Turki Al-Sheikh launches the identity of the 91st Saudi National Day

Turki Al-Sheikh, Chairman of the Board of Directors of the General Entertainment Authority, launched the identity of the 91st National Day under the slogan “We have a home”, within the framework of the role of the General Entertainment Authority in unifying the celebration of the National Day for all government and private agencies inside and outside Saudi Arabia to achieve integration and compatibility in all uses of the identity.
The identity of the National Day was inspired by the culture of humanism, which is clearly reflected in the huge projects that the Kingdom has bet on in its ambitious vision 2030, which enjoys the support and patronage of the Custodian of the Two Holy Mosques King Salman bin Abdulaziz and is led by Crown Prince Mohammed bin Salman bin Abdulaziz, foremost of which is the sea projects. Al-Ahmar, NEOM and The Line, the Green Saudi Initiative, the Riyadh Metro, the National Renewable Energy Program, the Qiddiya project, the ShaheenSat satellite, and the Historic Diriyah Development Program. The basic elements of identity were designed from these projects, which are a source of inspiration for every contemporary artist, and this collection was completed by adding the human element that has an active role in achieving the vision.
As for the verbal slogan, it was inspired by the description of the poems and popular songs of the homeland in the home, which is not intended only for the house, but for sensing what the Kingdom of Saudi Arabia offers to be “we have a home”, especially after entering the difficult slope of the world with the Corona pandemic (Covid 19), where it proved its ability and strength to Completion of existing projects and launching other huge ones, pushing its children towards opportunities and possibilities of continued growth and maintaining a decent quality of life, while the artistic logo was inspired by the map of Saudi Arabia, and the Arab Thuluth line drawn on the Saudi flag.
The guide contains the necessary instructions and support for all identity users, a detailed description of the main elements and a statement of their various uses to ensure their application in the correct manner.
The authority called on all parties to use and unify the identity of the 91st National Day, by including it in the various applications used to celebrate this precious occasion, which can be downloaded by entering the following link: https://nd.gea.gov.sa/.


Turki AlSheikh launches identity #91st Saudi National Day

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